Seoroll.com – SEO, SEM, Affiliate Marketing, Arbitrage Experience.

Recent Google Slap made a lot of people cancel their very profitable CPA campaigns, like Acai Berry and Teeth Whitening etc. The Problem? Google doesn’t like affiliate links anymore , how sad, but is fixed easy.

You can really avoid being slapped by Google in the near future and even make your campaigns more profitable in the long term with this tricky technique.

This works very good on pre-sell landing pages, like review blogs. You simply have to remove all the affiliate links to that product, since google doesn’t like them anymore, and put a small opt-in form, like the aweber one, to grab visitor’s name and email, and after they click “Submit” or whatever, page redirects to the offer- Brilliant. Here is the example form:

Actually a lot of people used that before the slap, since they found it more profitable, and their campaigns were not slapped.

How is this more profitable? First of all, you can offer your prospects who didn’t like the product you were selling, then you can follow up with related products.

Just a quick post,

When I am promoting the same product with different landing pages, I had to face the fact that position plays a great role of conversion. Sure I’m talking about SERP AdWords Ad position, and diffence of page is not in layout ot presales letter, but in concept.

Surprisingly for me, I found that no matter what page it is, #1 position is never the best-converting one, this ofcourse depends on the niche, but to me tha fact remains. For a simple pitch page the best position is #2, and for the review landing page it’s #4, or sometimes #3. When doing a review landing page, I usually search for the hottest products, review them (usually I rewrite it from someone else ) well you sure get the idea if you didn’t know the obvious already…

So what’s the point in having #1 position if it converts a little worse, and the spot itself is much more expensive, well traffic, it’s all about scaling for the person who is at the top.

Right now, Social Media is what some people may call a “hot product”, in the sense that a lot of people are making new marketing products to teach people how to do marketing with Social media, but in fact, it is no better than search. Except for some practices. Growth of YouTube, Facebook caused this big explosion in internet’s social media attention, but in fact, there is something more to it that just 4-5 major social media sites. EBay, Craigslist, Twitter and all the forums of the Internet are social media . The reason to worry about is that all businesses and marketers are going crazy over social media right now simply because it’s hot. This is not always a good idea – go after a new channel because there’s value, a path to revenue and a solid set of tactics that fit with your overall strategy, not just because it’s under exposure all the time.

Social media is great for:

• Connecting with your customers/your prospects
• Building another channel for communication, branding & messaging
• Appealing to early adopters

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So I am ready to start with Affiliate Marketing. Odds are you are as newbie as me in this industry, so I will clear that up. Here is the image of how it works, and a quick quote from wiki:

Affiliate marketing is a web-based marketing practice in which a business rewards one or more affiliates for each visitor or customer brought about by the affiliate’s marketing efforts.

Most famous and most comprehensive way of doing it is promoting the products using PPC (Pay Per Click) campaigns on Google Search and Content Network (AdWords), Yahoo! (Yahoo Search Marketing), Live.com search, and so on. Actually any using any methods to get visitors to your product (they should be interested in it, otherwise it’s just waste of time and money).

Some blogs I read (you can find them to the right > ), suggest to take first steps using Facebook Ads. The point is that if you will find a product that interests users, and make a good ad campaign, with targeting, people will click the ad, facebook will lower the cost of the clicks (if the CTR is high). And most important you can get some sales/leads, earn some money and stay in profit. Okay, there is a belief that this business is not for everyone. So Me and You want to figure out whether we are suitable for it. What’s good is that Facebook, like all other companies has coupons. And I will give you one right now, it’s $100 coupon by Visa. You just have to complete this offer, and attach your business profile on your facebook profile page, and you will get $100 voucher and instructions on how to activate it in email. Here’s the link: http://apps.facebook.com/visabusiness

P.S. There are more vouchers available every time, just use google search to find some. Most won’t work! Here is the link, I found 2 x $50 coupons there that work http://www.retailmenot.com/view/facebook.com

P.P.S. ALL Coupon credits have expiry date, be sure to use them or you will lose that free credit, and read 5 Killer Tips for Facebook Ad Ownage by nickycakes.